Intelligent content for compounding growth

Resonate with audiences and algorithms through Research&Intelligence

A Content Marketing and SEO Agency for Leading B2B SaaS Brands

Content so good it doesn't feel like marketing

Our programs combine proprietary research, proven playbooks, and AI workflows to drive organic growth.

$Millions in Pipeline

Read how Animalz wrote the book on fraud

Brand & Authority

Be the thought leader

Distribute perspectives that attract the right audience and deliver pipeline. Pair us with your experts or leave the research to us.

• LinkedIn
• Social Posts
• Research Reports
• Blog Articles
• Podcasts
• Books
• Micro-sites
• White Papers
• Content Strategy

5x Organic Traffic in 12 Months

See their product-led SEO story

SEO & AEO

Grow your presence in search & answer engines

Get sustainable ROI with a conversion-focused, AI-enabled, thoroughly measured SEO / AEO (Answer Engine Optimization) program.

• SEO & AEO Strategy
• Blog Articles
• Glossaries
• Technical SEO
• Content Refreshes
• Micro-refreshes
• SEO & AEO Audits
• Citation outreach
• Reddit engagement

172% MQL Growth YoY

See our services

Production & Distribution

Scale your content production

Extend your team with content experts. We learn your product, industry, and go-to-market motion to produce quality content and provide supplementary strategic support.

• Campaign Content
• White Papers
• Blog Articles
• ABM Assets
• Sales Enablement
• Social Posts
• Case Studies

Content marketing is evolving

The old way

• Brand voices matter most
• Channels were for promoting anchor assets
• Keyword stuffing for SEO
• Content = Blog
• Handwritten

VS.

The Animalz Way

• Spokespeople matter most
• Channels require zero-click approaches
• SEO 🤝 AEO!
• Content = Multimedia
• AI-Assisted

Our Process

What can you expect?

Need more details? We’re happy to work through them together.

01

Build context

We get to know you, your customers, product, industry, and GTM strategy—while you get to know our team and process.

02

Formulate strategy

We often—but not always—start with a tailored strategy built on your context, our proven playbooks, and mutual goals to deliver the right message through the right channels for measurable growth.

03

Craft quality content

Quality isn’t accidental. It’s content purpose-built for your goals, informed by your industry’s realities, anchored in fresh thinking, and adapted for each channel’s unique audience.

04

Analyze performance

We set goals together, track progress with your customized dashboard, and analyze results monthly—continuously refining our approach to maximize your investment.

Content worth giving a hoot about

How Amplitude Built a Content Engine That Scaled From Seed...
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Claude Code for Content Marketers
Despite its name, you can use Claude Code for more than just coding. And Claude Code (CC) works in plain English so you don't even have to be an engineer to use it (though you might become...

Content Marketers Need to Learn to Pitch Again
As marketers, we dream of pitching like Don Draper. We’re in a room: We’re smooth and charming. Our bosses and customers are awed by our genius. Someone starts crying. My god, it IS a carousel,...

Quit horsin' around– Let's chat!

Book time on our calendar. We're all ears and happy to consult on your content needs.